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I asked Intel what words would be bleeped and wanted to know what the difference between “some” white nationalism and “no” white nationalism. In this sense it is similar to a volume control, but for content the user finds offensive.” “This application is designed to be entirely opt in, giving the user control over their experience and the choice to redact incoming audio from other players based on the user's preferences. Like the man said, Bleep feels like an attempt by Intel to twist the giant racism dial until it gets its levels just right.Īccording to Intel, “Toxic language is a pain point for many gamers….content moderation usually focus on the platform or streamer, but few tools are given to the end user,” it told Motherboard in an email. It is also a way of admitting defeat: if we can't stop players from being incredibly racist in chat, we can simply filter out what they say and pretend they don't exist.Įvery time I’ve confronted hate speech in an online space I hear some variation of “if you don’t like it leave” or “then mute me.” At the same time, Bleep is techno-AI solutionism that feels pretty dystopian, pitching racism, xenophobia, and general toxicity as settings that can be tuned up and down as though they were graphics, sound, or control sliders on a video game. The list included ableism and body shaming, LGBTQ+ hate, aggression, misogyny, name-calling, racism and xenophobia, sexually explicit language, swearing, and white nationalism.Īs Chandler explained, Intel can't "solve" racism or the long-running and well-documented problems in gaming culture (and culture more broadly).
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In footage of the application, Bleep presented users with a list of sliders so gamers can control the amount of hate and abuse they encounter. According to Intel Marketing Engineer Craig Raymond, Bleep is “an end-user application that uses AI to detect and redact audio based on your user preferences.”